Digital Marketing for Small Businesses
Digital marketing for SME companies requires a specific skill set and continuous learning. That is what the team at Trellis commit to, digital marketing is a constantly changing environment and only those at the cutting edge can truly make the most of the variety of digital channels available for your business.
We then choose to utilise the inbound framework and methodology to help grow your business.
The Inbound Framework
Attract
The first step in the inbound framework is about serving the right content, in the right place at the right time to your target audience.
Convert
Now relevant visitors have come to your website we convert them into leads by providing content to meet their needs.
Close
As you’re building trust with potential clients we now need to work to close leads into business won. This is about timing and lead nurturing.
Delight
The work doesn’t stop once a client has signed with you, we help to ensure they’re delighted and become your brand promoters.
Additional Marketing Services
Although we don’t provide these services directly in-house we have a trusted network of talented individuals we work closely alongside for such projects. We appreciate your business may need supplementary/additional services for your marketing mix, such as;
Website Design
& Development
To take advantage of the plethora of digital marketing services available you will need a well-designed, high-quality website which meets your client’s needs. This will include a responsive site across all devices, a beautiful user interface, fast performance with a well thought out user journey.
Digital PR Services
Digital PR is a natural complimentary service to the inbound marketing services we provide. Digital PR can help to grow your brand with your target audience, establish credibility and promote your content. The online coverage also dovetails nicely with social and search marketing channels we utilise for your business.
Working With Trellis
Trellis are detail oriented, forward thinking and most of all take an overall approach. John has been great at sharing useful information with us, which has been extremely helpful. I highly recommend Trellis.
Wesley
Founder, Vênoor Living
Trellis are a pleasure to work with, we have seen excellent results from their digital marketing activity. Their professional and straight-forward approach makes it easy for us to see the benefits of our investment.
Dara
Founder, DH Liberty
Trellis have really helped us improve the online profile of Content Creatures. Online enquiries are increasing month-on-month and I genuinely believe that is down to Trellis' commitment to excellent service.
Brett
Founder, Content Creatures
Learn more about our services
If you’re interested in the services above and would like to learn more about how we could apply these to your business, get in touch today.